Shell StartUp Engine
Shell StartUp Engine is a global innovation programme, with a Singapore chapter, catered to early to growth stage energy startup looking to develop their capabilities, and power business growth within the smart, clean energy landscape.
For more than 100 years, Shell has been shaping the energy industry. Today, we continue to invest in and promote innovation and entrepreneurship in Singapore through programmes like Shell StartUp Engine.
What can Shell StartUp Engine Singapore offer you?
A six-month programme that can help you to build the expertise you need and connect you to a wider community, in order to better position your startup for success:
Gain insights about the energy sector through curated sessions, and access a global network of opportunities
Build up your startup capacity via tailored workshops and access to exclusive programme curriculum.
Engage directly with representatives from Shell, external industry experts that can help you to frame your startup’s value proposition
Connect to a wider community of mentors, subject matter experts, community of energy startup, industry network of corporates, investors, academia and government agencies etc.
Showcase your startup at highly relevant platforms and build up your credibility needed to build trust with customers, partners and investors globally
Seize opportunities to meet and pitch to potential investors and industry audience.
Watch the highlights of Demo Day 2026
Read the transcript
Read the transcript
Title: Shell StartUp Engine 2026 Demo Day
Duration: 2:28 minutes
Description:
Business leaders are sharing their thoughts on the Shell StartUp Engine at the 2026 Demo Day, including their experiences pitching and how Shell is benefitting startups.
00:01 – Preview
[Video Footage]
Images showing the 2026 Singapore Demo Day at the Temasek Shophouse and footage of guests mingling.
00:06 – Introduction
[Text Display]
2026 Singapore
Demo Day
Powering Progress Together: Ideas to Industry
#SSEDemoDay
#SheelStartUpEngine
00:09 – Interviews
[Video Footage]
Lorraine Teo speaking, footage of guest discussions.
[Text Display]
Lorraine Teo
Co-Founder/Commercial Strategy Lead
Carbon1010
[Dialogue: Lorraine Teo]
Pitching today felt extremely energising because Carbon1010 has always been a journey of turning deep science into real solutions and sharing that vision with this larger community today is just amazing.
[Video Footage]
Felicia Effendi speaking, footage of guest discussions.
[Text Display]
Felicia Effendi
CTO
Terraco Earth
[Dialogue: Felicia Effendi]
I’m very excited. I get to see a lot of people and talk with a lot of people from the industry, from the investors, mentors, and also advisors. It gives me more insights for the future of our startup.
[Video Footage]
Darren Boo speaking, footage of guest discussions.
[Text Display]
Darren Boo
CEO
Feynman Labs
[Dialogue: Darren Boo]
Pitching today felt energetic because there were a lot of different profiles in the audience. It was interesting to strike up some conversations that actually gave us different perspectives on the solution.
[Video Footage]
Sophia Ng speaking, footage of guest discussions.
[Text Display]
Sohpia Ng
Executive Director
Startup Ecosystem, Enterprise Singapore
[Dialogue: Sophia Ng]
What impresses me about the founders today is the clarity about the customer sector that they are after, and the conviction that they have as a founder for the startup.
[Video Footage]
Aw Kah Peng speaking, footage of guest discussions.
[Text Display]
Aw Kah Peng
Chairman, Shell Companies in Singapore
[Dialogue: Aw Kah Peng]
Energy is a sector that is fast changing, partly because of energy transition, but also because of new opportunities. Knowing that Shell can enable some of these startups to demonstrate and to deploy what they have and that we can also see the benefits of what they bring, I think it’s exciting.
[Video Footage]
Footage of seminars.
[Video Footage]
Christine Kam speaking, footage of seminars.
[Text Display]
Christine Kam
Head of Singapore
Startupbootcamp
[Dialogue: Christine Kam]
We’re creating a larger ecosystem of community, as well as mentors that are skilled in their various areas, to be able to share their learnings with the startups so the startups can grow quicker and faster.
[Video Footage]
Sophia Ng speaking, footage of seminars.
[Dialogue: Sophia Ng]
Shell provides that structured mentoring, coaching, to support founders to bring their ideas into fruition. And it gives them validation about what they are inventing or innovating, and that is, to us, a great partner in the ecosystem.
[Video Footage]
Felicia Effendi speaking, footage of seminars.
[Dialogue: Felicia Effendi]
Shell StartUp Engine means accelerating. It really boosts our existence and also because of the Shell background it’s really helped to convince future customers to our startup.
[Video Footage]
Darren Boo speaking, footage of seminars.
[Dialogue: Darren Boo]
Shell StartUp Engine is more like a springboard. It really brings us to the market industry for them to pay attention to what we can offer.
[Video Footage]
Lorraine Teo speaking, footage of seminars.
[Dialogue: Lorraine Teo]
Shell StartUp Engine has been incredibly valuable. It helped us translate our technology into scalable business and connect us to the rest of the world.
[Video Footage]
Christine Kam speaking, footage of seminars and guest discussions.
[Dialogue: Christine Kam]
This is how we power progress from ideas all the way into industry and to turn basically ambition into action for change in the world.
[Video Footage]
Shell logo appears from the centre.
